The new General Manager - Thor Hushovd
In the world of cycling, few names resonate as deeply as Thor Hushovd's.
Growing up in Grimstad, Norway, Hushovd's childhood was filled with various sports, from athletics and football to cross-country skiing. Yet, something about cycling caught his interest after his older brother introduced him to the sport. It wasn't just about how fast you could go from A to B. It was the action and tactics. What started as a borrowed bike and weekend family outings soon became a lifelong passion for Hushovd. The rest is history for the most-decorated cyclist in Norway.
“I’ve always had a winning mentality and competitive instinct, and haven’t been scared to set high goals and share them. Sometimes it worked, sometimes it didn’t, but I think it’s important to aim high.”
Upon retiring in 2014, he dreamed of elevating and establishing a Norwegian cycling team at a top level amongst the elite, to compete in races such as the Tour de France, Giro d'Italia, and Vuelta a Espana.
"When this opportunity presented itself, it was easy for me to say yes. Challenging, but extremely exciting. The team enjoys a high international standing today, earning great respect within the community and among the world's best cyclists, recognizing the team as a well-organized, healthy, and robust organization. At the same time, I aim to lift the team to the top level so that we can compete in the biggest cycling races and be part of the big arenas."
Hushovd is currently spending time getting to know the people behind the team while continuously looking at ways to keep building on the team's strong foundation. With an eye towards the future, he seeks to create an environment for aspiring young cyclists, where they can thrive on the international stage and inspire a new wave of Norwegian and Danish riders to embark on this journey.
"Uno-X Mobility is still a "small" team compared to the World Tour teams in cycling. Of course, it's more exciting for young riders when they get a call from a bigger team to choose them. But we are a team with a strong foundation and identity, and we want to be a place where the next generation of Norwegian and Danish riders feel at home and can develop."
As he enters this new chapter, he feels a sense of pride and humility. Still, nonetheless, he is filled with excitement as he embarks on this journey, where he aspires to cultivate a sense of national pride and unity through cycling. For him, Uno-X Mobility Cycling is more than just building a successful cycling team. It's also about fostering a united feeling, where every Norwegian and Dane feels a part of our journey, with the team representing this spirit on the roads, competing shoulder to shoulder next to the world's best.
